CUPRA x AC37

Objective: Support its brand storytelling “from Barcelona to the world” and show the world its commitment to technology and innovation.

Ideation and activation of the #CUPRACube, in addition to all activities in the fan zones and Race Village.

Support to link the launch of their new car models with the event; attracting and entertaining their most important stakeholders.

Design and management of the hospitality experience for all your guests and stakeholders.