HYUNDAI X Circuito Pádel

Objective: Design and execute paddle activation strategy for the Hyundai dealer network.

Creation of the Hyundai Padel Circuit in Barcelona, Madrid and Valencia with more than 2,300 players.

Involvement of strategic partners and ambassadors.

• Management and communication with participants, clubs and dealers.
• Tournament production: branding, visibility, competition, raffles, etc.